Description
The Pinterest Growth & Management Package is ideal for businesses that already have a Pinterest presence but need consistent content and strategic management to increase traffic, improve engagement, and grow followers. With a focus on creating optimized, engaging pins and managing boards, this package helps businesses make the most of Pinterests visual search engine.
Services Included:
- Pin Creation (10 Pins/Month):
- Custom-designed pins that align with your brand, products, or services, focusing on driving traffic and increasing visibility.
- Deliverables: 10 high-quality, visually appealing pins optimized for Pinterest search.
- Rich Pin Optimization (Per Pin):
- Enhance each pin with Rich Pin features, adding extra context and information (e.g., pricing, product descriptions, articles) for better engagement.
- Deliverables: Optimize up to 5 Rich Pins per month to boost search visibility and user engagement.
- Board Optimization (Ongoing):
- Organize and optimize Pinterest boards by theme, ensuring relevance and discoverability. Includes adding keywords and descriptions to improve SEO.
- Deliverables: Ongoing optimization of 3 boards per month to increase visibility and engagement.
- Trending Hashtag Monitoring & Pin Strategy (Ongoing):
- Monitor trending hashtags and topics on Pinterest and create pins that capitalize on these trends to increase visibility.
- Deliverables: Trend and hashtag research to inform content strategy, incorporated into monthly pin creation.
- Audience Interaction & Comment Moderation (Ongoing):
- Engage with users by replying to comments on your pins, building a sense of community, and encouraging more interaction.
- Deliverables: Ongoing audience engagement, comment replies, and interaction to foster a stronger brand presence on Pinterest.
- Performance Analytics & Reporting (1 Report/Month):
- Track the performance of your pins and boards, including impressions, clicks, repins, and engagement rates. Monthly reports include insights and recommendations for improving performance.
- Deliverables: 1 detailed monthly report analyzing pin performance and engagement with actionable recommendations.
Goal:
To grow your Pinterest audience, increase traffic to your website or online store, and optimize content for ongoing engagement and visibility.
Why Use It:
Best for businesses that want to use Pinterest to drive traffic, engage audiences visually, and optimize their boards for search visibility. Ideal for increasing website traffic, driving conversions, and boosting brand awareness through visual content.
Package Terms:
- Deliverables: 10 pins, 5 optimized Rich Pins, 3 boards optimized, trending hashtag monitoring, audience interaction, performance report.
- Duration: 1 month (extendable).
- Platform: Pinterest.
- Progression Stage: Growth Stage (focused on increasing visibility and engagement).
- Service Category: Content Creation, Engagement, Optimization, Analytics.
- Sessions: 1 session for pin creation and optimization, ongoing engagement and analytics.
- Target Outcome: Audience Growth, Engagement Boost, Traffic Increase, ROI Improvement.
Optional Add-ons:
- Additional Pin Creation: Add extra pins to increase content frequency and visibility.
- Why Add: More pins lead to greater visibility and engagement, driving more traffic to your website.
- Pinterest Ad Campaign Setup: Run Pinterest Ads to promote your pins and boost engagement.
- Why Add: Ads can quickly boost visibility and drive traffic to specific pins, helping to grow your audience faster.
- Content Calendar Setup (Per Month): Plan your Pinterest posts in advance to align with your brand’s goals and seasonal trends.
- Why Add: A structured content calendar helps ensure consistent pinning and optimal engagement.
Recommended Next Step:
Combine with Pinterest Ad Campaign Setup to accelerate growth and reach more potential customers. Alternatively, consider adding Pinterest SEO Strategy for better search optimization of your pins and boards.
