Standard Full-Service Social Media Management Package

Description

Standard Full-Service Social Media Management Package

Standard Tier: Social Media Growth & Engagement Package

Intro:

The Standard Tier: Social Media Growth & Engagement Package is tailored for businesses aiming to achieve organic growth through consistent, high-quality content, effective audience engagement, and strategic planning. This package balances growth with engagement, ensuring you not only increase followers but also keep them engaged and loyal to your brand.

Services Included:

1. Content Creation (8 Posts/Month)
   • Description: Creation of 8 visually appealing posts across selected platforms (Facebook, Instagram). Includes post copy, image design, and platform-specific formatting.
   • Units: 8 posts total (text + visuals per post).
   • Goal: Maintain a consistent brand presence and encourage audience engagement.
   • Optional Add-On: Video Creation (1 video/month) for increased engagement.
2. Content Calendar Setup (1-Month Calendar)
   • Description: A structured content calendar to plan your posts for the month, ensuring consistent and timely delivery. Focuses on aligning content with business goals and audience interests.
   • Units: 1 calendar (1 month).
   • Goal: Improve consistency in posting and align content with business goals.
   • Optional Add-On: Content Calendar Expansion (3-Month Calendar) for better long-term planning.
3. Engagement Management (Daily Monitoring)
   • Description: Monitor and respond to comments, mentions, and direct messages on a daily basis to maintain active communication with followers.
   • Units: Daily monitoring and response management (7 days a week).
   • Goal: Build meaningful relationships with your audience through engagement.
   • Optional Add-On: Advanced Customer Support Engagement for more in-depth customer service handling.
4. Hashtag Research & Monitoring
   • Description: Research and implementation of high-performing and relevant hashtags (up to 15 per post) to increase post discoverability. Monitoring hashtag performance to identify trends and optimize for engagement.
   • Units: Hashtag research and monitoring for 8 posts/month.
   • Goal: Increase reach and visibility.
   • Optional Add-On: Branded Hashtag Strategy to further enhance your brand’s identity on social media.
5. Growth Monitoring (Monthly Report)
   • Description: A comprehensive monthly report detailing audience growth, engagement metrics, reach, and impressions, providing insights into the success of your social media efforts.
   • Units: 1 report/month.
   • Goal: Use data-driven insights to improve content and strategy.
   • Optional Add-On: Traffic & Reach Reporting (Monthly) for deeper insights into how your content is driving traffic to your website.
6. Follower Interaction (Daily Monitoring)
   • Description: Liking, retweeting, and replying to mentions, posts, and comments from followers to foster a community around your brand.
   • Units: Daily follower interaction (7 days a week).
   • Goal: Strengthen your relationship with your audience by showing active engagement and interest.
   • Optional Add-On: Follower Growth Strategy to implement more focused efforts for expanding your follower base.

Package Benefits:

1. Audience Expansion: By consistently posting quality content and engaging with followers, the package helps expand your audience organically.
2. Engagement Boost: Focused engagement through comment moderation, follower interaction, and hashtag strategies ensures your audience stays engaged.
3. Performance Tracking: Monthly growth reports ensure that you can see what’s working and adjust accordingly.
4. Content Consistency: The content calendar ensures timely, consistent posting, keeping your audience engaged and expecting your content.
5. Follower Retention: Through daily interaction and monitoring, the package helps retain followers by building a strong community.
6. Brand Visibility: Hashtag research and well-planned content enhance your brand’s visibility across the platforms, improving recognition.

Package Terms:

• Deliverables: Content creation, engagement management, hashtag strategy, monthly growth reporting.
• Duration: 1 Month (renewable).
• Platform: Facebook, Instagram (other platforms available as an add-on).
• Progression Stage: Growth Stage (focused on expanding audience reach and engagement).
• Service Category: Content Creation, Engagement, Analytics, Reporting.
• Sessions: 1 monthly session for reporting, daily monitoring for engagement.
• Target Outcome: Audience Expansion, Engagement Boost, Performance Tracking, Content Consistency.

Optional Add-ons:

1. Video Creation (1 video/month)
   • Why Add: Increase engagement through high-quality, engaging video content.
   • Price: ¤1,500 / $420 per video.
2. Branded Hashtag Strategy
   • Why Add: Improve brand recognition and encourage user-generated content with a strong branded hashtag strategy.
   • Price: ¤700 / $200 per month.
3. Traffic & Reach Reporting (Monthly)
   • Why Add: Understand how your content is driving traffic to your website, providing insights for content and campaign improvements.
   • Price: ¤800 / $230 per month.
4. Content Calendar Expansion (3-Month Calendar)
   • Why Add: Plan your content further in advance to align with seasonal trends and business milestones.
   • Price: ¤1,000 / $290 per 3-month calendar.

Recommended Next Step:

1. Ad Creation & Management: Incorporate paid advertising to accelerate your social media growth.
2. Audience Insights Reporting (Monthly): Dive deeper into audience behavior to refine targeting and content strategy.
3. Follower Growth Strategy: Take your social media presence to the next level by focusing on targeted follower acquisition strategies.

This Standard Tier: Social Media Growth & Engagement Package is ideal for businesses looking to balance content creation with active audience engagement and growth, backed by actionable insights from performance tracking.

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